Values ：Respect each other , loyal to the Xueerdeng undertaking .                     Absolute sincerity service, condense customers on.                     Strive innovation , integrate the Xueerdeng famous brand .                     Scientific management, improve enterprise's benefit. Enterprising spirit：People first, scientific and technical innovation, bent on making progress, pursue being outstanding. Management theory：Market-oriented, seek development with the technological progress , seek survival with high-quality product quality and service. Enterprise's aim ：The customer's satisfaction is the pursuit that we will never change. Service theory：Regard guest as one, connive development.